Tesla’s Vision

“The overarching purpose of Tesla Motors… is to help expedite the move from a mine-and-burn hydrocarbon economy towards a solar electric economy, which I believe to be the primary, but not exclusive, sustainable solution,” writes Elon Musk.

Tesla purposely started with a premium sports car to fund development of the technology and the high entry costs, and hopes to plough all its profits back into research and development to make its cars more affordable over time. Tesla is more than a car company wanting to bring electric motors to the masses – it’s also trying to reduce our reliance on fossil fuels and promote renewable energy sources such as solar power.

 

Source: T3.com